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Google Releases March 2023 Core Algorithm Update

Google has released its first core update of 2023, the March 2023 broad core update. The update targets all content types to reward high-quality content and high-value web pages. However, nothing...

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SEO for Images: A Beginner’s Guide

Optimising images for search engine visibility is an important overall component of any Search Engine Optimisation (SEO) strategy. However, crafting a simple SEO strategy specifically for images is...

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What Is Evergreen Content and Why It’s Important for SEO

Evergreen content is content that remains relevant and useful for a long time, regardless of current trends or news. It’s called “evergreen” because it stays fresh and “green” like a tree that keeps...

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Do Google Reviews Help Local SEO Rankings?

Google reviews can be an extremely desirable asset for any business looking to improve their local SEO ranking. When potential customers search for a business online, one of the first things they...

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How Google Business Profile Pre-defined Services Can Impact Local SEO

Google Business Profile services can have a significant impact on your local SEO rankings. In the past these services had a limited impact on local search results, but recent testing has shown that...

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Content Marketing SEO: The Power of Engaging Content

In today’s highly competitive digital landscape, businesses are constantly seeking effective strategies to enhance their online visibility, and generate more sales. Content marketing and Search Engine...

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Google: Word Count For SEO & Google Rankings Is Not A Thing

Google’s Search Liaison, Danny Sullivan, once again emphasised that word count does not play a role in determining rankings on Google Search. He stated that there is no ideal word count for SEO...

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6 Common Local SEO Mistakes to Avoid

As a business owner, it’s important to understand the significance of local SEO in today’s digital landscape. With more consumers turning to the internet to find businesses in their area, local SEO...

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How Can Small Local Service Businesses Use AI To Improve Their Digital...

Small local businesses can leverage AI to enhance their digital marketing efforts. While the focus on AI often centres around larger organisations, small businesses can also benefit from AI’s...

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Is SEO Worth It for Small Businesses in 2023?

The online presence of businesses has become crucial for success in recent times. With consumers relying more on search engines, the importance of local SEO (Search Engine Optimisation) has shifted...

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